SPORTCHELLA
Client: NIKE
TANK SHANGHAI

We collaborated with NIKE to curate an immersive interactive experience at TANK SHANGHAI. This event broke away from traditional sports models, blending diverse forms of exercise and sports culture to create new experiences such as running, fitness, and yoga.

我们与 NIKE 合作，在 TANK SHANGHAI 打造了一场沉浸式互动体验。活动以沉浸式场景为核心，打破传统运动的固有模式，将多元运动形式与运动文化融汇其中。观者不仅能感受跑步、健身、瑜伽等运动本身，更能在虚实交织的空间中体验运动所带来的全新感官与文化体验。